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Selecting the right site for a new media production and workspace facility is crucial for companies investing in their long-term future and embarking on a large-scale capital project. Careful site selection sets the foundation for successful design development and build-out…

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Juicy Fruit

There was a time when Lehman Brothers, Woolworth, PanAm and Kodak were among the colossi of their industries. They were going to live forever. Then they died. So what went wrong? Why do some organizations continue to grow even as…

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Starry Night

When people are presented with disagreeable facts they tend to double down on their own truth. Regardless of who you voted for in the last election, for example, you were probably complicit in editing data that didn’t suit your preferences—and…

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Choice

Today we have more freedom to make our own choices than any civilization has ever known. We’re asked to make complex choices about a multitude of subjects we can’t possibly know all about. We don’t know what, can’t distinguish which, don’t know…

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Tesla Model 3

Tesla has moved test and learn into the R&D phase. Within the first month of unveiling the Model 3 concept, nearly 400,000 people have placed orders. The launch, if one may call it that, was a gigantic concept test for…

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Notice how many ads have an image, but no text? They're more clever than you might think.  Advertising increasingly depends more on images and less on words. How ironic that this is happening when it's harder than ever to control…

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The "gig" in gigonomics can be understood in two ways -- as a short-term project and as the foundational measure of storage in information technologies. The project gig is enabled by the digital gig. Because of both, the barriers to…

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Apple And Orange Slice 680x380

When an animal eats a vegetable it transfers the latter's power to itself though they occupy different categories. That's what good acquisitions do. It's what conventional mergers don't. Published in The Huffington Post, June 23, 2015 by Daryl Twitchell, Kevin…

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Most of us are now accustomed to an idea of ourselves as collections of digital data that are tracked, packaged and turned into money by someone else. We are beginning to view our private behaviors and transactions as goods we…

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Metrics

There is no fixed innovation metric suited to all companies, all industries and all audiences. What is universal is that the test of a good metric begins with the same question: What business problem are you trying to solve? Published…

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