It has become commonplace in the digital world to talk about the wisdom of the crowd--the aggregated opinions of everybody. The problem is that the crowd isn't everybody. The crowd is pockets of interest, loud voices, competing truths. Published in…
The "gig" in gigonomics can be understood in two ways -- as a short-term project and as the foundational measure of storage in information technologies. The project gig is enabled by the digital gig. Because of both, the barriers to…
When an animal eats a vegetable it transfers the latter's power to itself though they occupy different categories. That's what good acquisitions do. It's what conventional mergers don't. Published in The Huffington Post, June 23, 2015 by Daryl Twitchell, Kevin…
Most of us are now accustomed to an idea of ourselves as collections of digital data that are tracked, packaged and turned into money by someone else. We are beginning to view our private behaviors and transactions as goods we…
There is no fixed innovation metric suited to all companies, all industries and all audiences. What is universal is that the test of a good metric begins with the same question: What business problem are you trying to solve? Published…
Good product and service designers try to think like a user. They start by building empathy for that user - by manifesting close observation of a user or customer's life, without the confirmation bias that can filter our perspective on what a…